PT BFI Finance Indonesia Tbk (BFI Finance) is one of the long-established pioneers in the financing sector in Indonesia. Founded in 1982, BFI Finance is recognized as a company with a wide network, supported by more than 200 financing outlets across provinces. In 1990, the Company became one of the first multifinance companies to list its shares on the Jakarta Stock Exchange and Surabaya Stock Exchange (both now known as IDX), with the ticker code BFIN.

PT BFI Finance Indonesia Tbk

1. Membantu berjalannya proses end to end rekrutmen 
2. Membangun hubungan baik dengan karyawan 
3. Membuat poster lowongan kerja dan melakuka job posting di beberapa Job Portal 
4. Mengelola akun media sosial instagram rekrutmen PT. BFI Finance 
5. Melakukan dokumentasi event yang akan berlangsung

Human Capital Business Partner Internship Bogor

SOUVIA (PT GEMA MULIA SEMESTA) established in 2018, a company that provides seminar kit packages, goodiebag packages, gift sets for events such as seminars, training, workshops, meetings, conventions, gatherings, anniversary, product launches, etc. SOUVIA has become the market leader for merchandise and promotional gifts in Indonesia and has been trusted by 25 of the total 34 Ministries in Indonesia and other institutions as a partner who provides for merchandise and promotional products. We have also served more than 3,000 clients from the private sector in Indonesia wich provides promotional gifts since 2018. We distributed more than 5 million pcs of products per year. We are also trusted by start ups such as Ruangguru.

SOUVIA has young people who have experience from start ups, national manufacturing companies, and multinational companies. In HR management, we use technology for monitoring such as HRIS-Kantorku, and a real time monitoring system for performance through an online dashboard. Our corporate culture prioritizes data driven decision making, and has Compassion as our corporate value with 5 core values as our pillars : care, integrity, nurture, teamwork, and achievement. We observe that the market leader for promotional products in Indonesia is still moving conventionally, so we want to transform into a provider of promotional products for corporate gifts and advertising specialty in Indonesia by prioritizing technology and automation.

PT Gema Mulia Semesta (SOUVIA)

<ul>
	<li>Mengembangkan dan mengeksekusi strategi digital marketing berfokus pada Search Engine Marketing (SEM) untuk menghasilkan leads berkualitas tinggi dan mencapai target lead generation.</li>
	<li>Mengelola dan mengoptimalkan kampanye Google Search Ads untuk memaksimalkan ROI serta meningkatkan kinerja keseluruhan kampanye.</li>
	<li>Melakukan riset kata kunci (keyword research), analisis audiens, dan benchmarking kompetitor untuk terus menyempurnakan strategi SEM.</li>
	<li>Membuat dan mengelola kampanye digital terintegrasi di berbagai kanal (SEM, display ads, iklan media sosial, email marketing, dan content marketing) untuk mendukung upaya lead generation.</li>
	<li>Berkolaborasi erat dengan tim Sales dan Marketing agar strategi SEM sejalan dengan tujuan bisnis dan pipeline penjualan.</li>
	<li>Memantau serta menganalisis performa kampanye berdasarkan KPI utama (CTR, CPC, CPA, ROAS, Quality Score, Conversion Rate) dan melakukan optimasi secara proaktif.</li>
	<li>Menerapkan strategi lead nurturing untuk mendorong prospek hingga siap menjadi peluang penjualan (sales-ready opportunities).</li>
	<li>Mengembangkan copy iklan, landing page, dan aset digital lainnya yang menarik untuk meningkatkan interaksi pengguna dan konversi.</li>
	<li>Memanfaatkan alat analitik dan otomatisasi pemasaran (Google Analytics, Looker Studio, sistem CRM) untuk melacak, mengukur, dan melaporkan kinerja lead generation.</li>
	<li>Selalu mengikuti perkembangan terbaru dalam dunia SEM, algoritma mesin pencari, dan praktik terbaik di industri untuk memastikan peningkatan berkelanjutan.</li>
	<li>Menyiapkan laporan kinerja mingguan serta menyampaikan insight dan rekomendasi secara langsung kepada manajemen eksekutif.</li>
</ul>

Google Ads Specialist

<ul>
	<li>Develop and execute SEM-focused digital marketing strategies to generate high-quality leads and achieve lead generation targets.</li>
	<li>Manage and optimize Google Search Ads campaigns to maximize ROI and improve overall campaign performance.</li>
	<li>Conduct thorough keyword research, audience analysis, and competitor benchmarking to continuously refine SEM strategies.</li>
	<li>Create and manage integrated digital campaigns across multiple channels (SEM, display advertising, social media ads, email marketing, content marketing) to support lead generation.</li>
	<li>Collaborate closely with Sales and Marketing teams to ensure SEM efforts align with overall business objectives and sales pipeline.</li>
	<li>Monitor and analyze campaign performance using KPIs (CTR, CPC, CPA, ROAS, Quality Score, Conversion Rate), and proactively optimize campaigns.</li>
	<li>Implement lead nurturing strategies to drive prospects through the funnel until they become sales-ready opportunities.</li>
	<li>Develop persuasive ad copies, landing pages, and other digital assets to improve user engagement and conversion.</li>
	<li>Utilize analytics and marketing automation tools (Google Analytics, Looker Studio, CRM systems) to track, measure, and report on lead generation performance.</li>
	<li>Stay up-to-date with latest SEM trends, algorithm changes, and best practices to ensure continuous improvement.</li>
	<li>Prepare weekly performance reports and present insights and recommendations directly to executive management.</li>
</ul>

Performance Marketing Specialist (SEM)

<ul>
	<li>Mencari dan merekrut BA (Business Agent)/Agen/Mitra baru dengan profil yang tepat atau pihak ketiga yang dapat mempermudah menghubungkan dengan calon konsumen yang membutuhkan pinjaman dana tunai dengan jaminan BPKB motor/mobil.</li>
	<li>Menjaga hubungan baik dengan BA dan membantu BA untuk mengembangkan strategi BA guna meningkatkan produktivitas dan loyalitas BA.</li>
	<li>Melakukan koordinasi dengan supervisor dan pihak lainnya dalam pelaksanaan aktifitas harian termasuk kunjungan dengan BA (Business Agent)/Agen/Mitra.</li>
	<li>Bertanggung jawab atas pencapaian target bulanan.</li>
</ul>

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Human Capital Business Partner Internship Bogor

Google Ads Specialist

Performance Marketing Specialist (SEM)

Marketing Agency Branch Cibinong