Digital Marketing Associate  

Key Responsibilities:

• Execute day-to-day digital marketing activities across platforms such as Facebook, Instagram, TikTok, LinkedIn, and Google.
• Assist in planning and implementing paid media campaigns, including keyword research, ad setup, and performance monitoring.
• Coordinate with creative, content, and cross-functional teams to develop marketing materials and campaign assets.
• Support SEO and content initiatives, including basic keyword integration, on-page optimization, and blog/article support.
• Help manage company website updates and landing pages, ensuring timely publication and accuracy.
• Produce analytics reports on campaign results, website activity, and social media performance.
• Conduct competitor and market research to identify trends and opportunities.
• Monitor brand presence across digital channels and assist in community engagement.
• Support execution of email marketing, automation flows, and CRM tasks.
• Contribute ideas for campaign improvements, audience targeting, and content strategy.

Education

• Graduate of Marketing, Communications, Business, or any related field.

Experience

• Minimum 1–2 years of experience in digital marketing, campaign execution, or related marketing functions.
• Hands-on experience with social media management and content coordination.
• Exposure to paid advertising platforms or SEO work is preferred but not mandatory.
• Internship experience in a digital or marketing role may be considered for junior-level applicants.

Skills and Competencies

• Strong understanding of digital channels including social, search, and email.
• Basic familiarity with analytics tools (Google Analytics, Meta/Ads Manager, or similar) is an advantage.
• Knowledge of SEO fundamentals and online content best practices.
• Strong communication and copywriting abilities.
• Detail-oriented, organized, and able to manage multiple priorities.