Media Relation Coordinator
PT Prodia Widyahusada Tbk. (Prodia)
- Central Jakarta, IndonesiaCentral Jakarta, DKI Jakarta, IndonesiaCentral JakartaDKI JakartaIndonesiaIndonesia
- Penuh waktuFULL_TIME
Lowongan dipasang 7 days ago dan batas waktu lamaran adalah 29 Nov
Rekruter terakhir aktif a day ago
2025-10-16T07:20:05.959861+00:002025-11-29T17:00:00+00:00Deskripsi Pekerjaan
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Build and maintain strong relationships with journalists, editors, KOLs, and healthcare influencers.
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Develop & execute media strategies across earned, owned, and paid channels.
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Conduct market & competitor analysis to refine brand differentiation.
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Plan, negotiate, and manage paid media campaigns (print, digital, OOH, programmatic, native advertising).
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Oversee press releases, media briefings, press kits, and spokesperson preparation for marketing.
- Monitor media coverage, evaluate ROI of campaigns, and recommend optimizations.
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Monitor brand health metrics (awareness, preference, TOM) and ensure consistent messaging
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Develop integrated brand campaigns to support premium services
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Ensure compliance with healthcare communication regulations in all media placements.
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Working together with vendor to develop internal magazine.
Kualifikasi Minimum
- Bachelor's degree in Communication, Marketing, Public Relation, or related field with 3-5 years’ experience in marketing communication, marketing strategy, and branding or similar role.
- Proven track record managing paid media budgets and delivering measurable results.
- Strong understanding of media buying & planning (print, digital, social, OOH).
- Familiar with media monitoring & analytics tools
- Time and management skills, ability to work on multiple projects, and meet tight deadlines.
- A strategic thinker with strong research skills, analytical and problem-solving mindset.
- Knowledge of healthcare/diagnostics communication compliance is a plus.
Fasilitas dan Tunjangan
Employee Discounts
Medical / Health Insurance
Keahlian yang diperlukan
- Scriptwriting
- User Research
- Marketing Communications
- Writing
- Planning
- Speaking
- Public Relations (PR)
Ringkasan Perkerjaan
- Tingkat Posisi
- Supervisor / Asisten Manager
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Sarjana (S1)
- Respon rekruter ke lamaran
- Often
- Alamat Kantor
- Prodia Tower, Jl. Kramat Raya No. 150, Jakarta 10430, Indonesia
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