Marketing Specialist for Events  

Directly Reports to

Event Marketing Lead/Manager

Why this role matters

Events are one of Sprout’s strongest growth and brand engines.

From SaaScon, State of HR, and Talent Summit, to Next Gen HR & Business Forums and 30+ high-impact webinars a year, our events shape conversations across HR, payroll, SaaS, and the future of work.

We’re looking for an Event Marketing Specialist who wants to help build — and scale — some of the most respected B2B events in the Philippine tech ecosystem.

If you’re excited by bringing ideas to life, working on events people actually remember, and seeing your work translate into brand lift and pipeline — this role is for you.

Tasks

• You’ll work closely with the Event Marketing Manager and Integrated Marketing team to plan, execute, and continuously improve Sprout’s events portfolio.
• Event strategy & execution:

1. Support the development of event marketing strategies and campaign plans aligned with business and brand goals.
2. Help execute both owned and sponsored events, from intimate roundtables to large-scale conferences and webinars.
3. Assist in pre-event, live event, and post-event planning — ensuring smooth execution and great attendee experience.

• Brand, content & partnerships:

1. Collaborate with marketing teammates on event-related content, messaging, and distribution.
2. Help maintain strong relationships with partners and sponsors, contributing to messaging and activation ideas.
3. Ensure all event collaterals reflect Sprout’s brand standards and positioning

• Operations & performance:

1. Coordinate with agencies and vendors to ensure best practices are followed.
2. Track event performance and help generate reports on attendance, engagement, and lead impact.
3. Participate in competitor and industry event audits to continuously raise the bar.

Qualifications | Competencies

• 2–3 years of experience in event marketing, brand activations, or similar roles.
• Degree in Mass Communication, Marketing, Journalism, Advertising, or related fields.
• Strong written and verbal communication skills, with high attention to detail.
• Comfortable juggling multiple projects and working under deadlines.
• Experience launching online and onsite events.
• Curious, resilient, collaborative — and genuinely excited to learn across industries.
• Experience with Canva, Google Slides, and HubSpot is a plus, but a strong interest in and eagerness to use AI to improve and simplify work is a must.