Marketing Communication Manager  

Job Purpose

To develop, manage, and execute effective marketing communication strategies that strengthen brand awareness, enhance brand positioning, and support the overall business growth of Voltron Indonesia through integrated campaigns and consistent communication across all channels.

Key Responsibilities

Strategy & Planning

• Develop annual marketing communication strategies aligned with the company’s brand and business objectives.
• Maintain and enforce brand guidelines across all communication materials.

Campaign & Activation

• Plan and execute 360° marketing campaigns including digital marketing, PR, social media, events, and partnerships.
• Develop creative concepts and messaging for multi-channel campaigns (online and offline).

Media Relations & PR

• Build and maintain relationships with media, KOLs, influencers, and strategic partners.
• Prepare press releases, handle media exposure, and monitor media coverage.

Digital & Content Management

• Lead content development for websites, social media, newsletters, and promotional materials.
• Analyze digital performance (reach, engagement, conversion) and optimize strategies accordingly.

Branding & Creative Production

• Oversee design, copywriting, and production of marketing materials including videos, brochures, and digital assets.
• Coordinate with internal creative teams or external agencies.

Events & CSR Programs

• Manage brand events, product launches, exhibitions, and CSR activities aligned with company positioning.

Budgeting & Reporting

• Manage the MarCom budget to ensure cost efficiency and effective spending.
• Prepare performance reports, campaign analytics, and ROI evaluations.

Qualifications

Education

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related fields.
• Master’s degree is an advantage.

Experience

• Minimum 5–7 years of experience in Marketing Communications, Branding, or Public Relations.
• Experience in technology, EV industry, energy solutions, or manufacturing is a plus.

Knowledge & Technical Skills

• Strong understanding of marketing strategy, brand communication, digital marketing, and media relations.
• Proficiency in developing integrated marketing campaigns and managing multi-channel communication.
• Familiar with tools such as Meta Ads, Google Ads, Google Analytics, CRM systems, and CMS platforms.
• Strong copywriting, storytelling, and content management skills.

Soft Skills

• Strong leadership and ability to manage cross-functional teams.
• Excellent communication and presentation abilities.
• Creative, analytical, and results-driven mindset.
• Ability to handle pressure, deadlines, and multiple projects simultaneously.
• Strong interpersonal and negotiation skills.