Cetta Online Class

Responsible for planning and managing campaigns, content, stories, and live on Cetta English & ElevaU social media Establish communication with the audience and interact with content creators/influencers. Coordinate with teachers or creators regarding videos to be posted Collaborate with the front-end admin in responding to DMs Observing social media trends and algorithms that are interesting and liked by the Cetta English & ElevaU audience Collect KOL rate card information to promote accounts that are suitable for the Cetta English & ElevaU audience Conduct meetings and make reports with several parties such as the social media manager, head of department, and talent Analyze content and competitor accounts similar to Cetta English & ElevaU

Design, develop, and implement a comprehensive SEO strategy (Keyword, Content, Technical, Link Building, Local SEO) Conducted in-depth keyword research and established keyword optimization strategies to achieve business goals Manage and execute On-page, while doing audits related to Technical SEO He/She has to coordinate with the Marketing Manager, and Web Developer to deliver the improvement Coordinate the production of SEO content relevant to business objectives and marketing goals Doing research for possibilities link building in terms of off-page strategy (collaborate with blogger, influencer, or authority website) and coordinate with Marketing Manager for following up the collaborations. Manage and optimize Google Business Profile regularly for Local SEO Monitor SEO analytics using tools such as Google Analytics & Search Console to ensure KPI achievement and provide regular reports Adjust strategies based on continuous data analytics to optimize Conversion Rate Optimization (CRO) Coordinate with other departments (social media team, language department heads) to improve SEO effectiveness across functions. Regularly record all important metrics from SEO perspective, that can be used for reporting with Marketing Manager

Implementing overall functions of social media strategies under PT Cetta Cita Cendekia and do the Performance Reporting. Developing, curating, and assisting the creation and editing of engaging content, Inside multiple platforms Instagram, TikTok, X, live streaming, Youtube and Linkedin. Strategically planning the utilization of testimonials and social proof for boosting audience trust and desire Building, nurturing, and actively growing loyal and engaged communities across all social media platforms. Assigning tasks to the marketing team, meeting with clients, and leading content creation campaigns for advertisements according to Marketing Funnel. Educating, Supervising and overseeing the performance of Social Media Specialists and Social Media Staff for company promotion aiming company leads. Initiating and Building strong relationships with influencers, managing strategic partnerships with media and brands to leverage mutual growth on social media. Strategically planning and supervising Social media Functions and updates to maximize follower growth and audience interest. Collaborating with the SEO team and Community Team for social media initiatives. Leading the execution and social media coverage of departmental events and special promotional programs. Monitoring, tracking, and analyzing social media accounts performance using tools and collaborating with Internal Data Team. Adhering to PT Cetta Cita Cendekia’s brand guidelines in social media planning.